What should you expect from a web development project?

Introduction on what should you expect from our web development project

Your website is a vital component of your online presence. It’s your virtual storefront that showcases your brand to the world. A well-designed website can help you attract and retain customers, increase conversions, and boost your bottom line. That's why it's crucial to hire a web development company that can deliver a website that meets your needs and exceeds your expectations.

At Stuart Kerrs, our web development team follows a proven process that ensures the success of your web project. Here are the seven phases of our web development process and what you can expect from each one:

Phase 1: Analysis

The first step of our web development process is to conduct a thorough analysis of your business, your target audience, and your website objectives. During our initial consultation, our web design consultants in Essex will take you through a short questionnaire to discover your website purpose, goals, and target audience. We'll ask questions like:

  • What are your primary business goals?
  • Who is your target audience?
  • What are the main features you want on your website?
  • What do you want your website to achieve?

Once we have a clear understanding of your needs and goals, we can move on to the next phase.

Phase 2: Plan

Now that we have a clear understanding of your website requirements, our web designers in Essex will take the time to carefully plan your website. This includes defining a sitemap, site structure, and the technology that will be used to build your website. We will also identify the design elements, such as color scheme and typography, that will be used to create the look and feel of your website.

Phase 3: Design

At this stage, our web designers will begin the design process. We will create wireframe models that illustrate the layout and flow of your website. We will focus on visual style and website usability to ensure that your website not only looks great but is also user-friendly. We will then send you a full proposal with a FREE homepage website design that showcases our design concept for your approval.

Phase 4: Content

At this stage, our Essex web team will request all your required content, such as text, images, and videos. We will also request a deposit payment for 50% of the project. If you need help with copywriting or stock images, we can provide those as well. Once we have received all your content, we can schedule your development work. The deposit payment secures and locks your design for the project.

Phase 5: Development

With the design and content in place, our Essex web developers will begin creating your website. We use advanced HTML5 and CSS coding techniques to ensure that your website is responsive, fast, and SEO-friendly. We may also use open-source content management systems, such as WordPress, PrestaShop, or Magento, to build your website. During this phase, we will also add any special features, such as contact forms, social media integrations, and e-commerce functionalities, that you requested during the analysis phase.

Phase 6: Testing

Once the website is complete, we move to the testing phase. During this phase, we will check for all technical aspects, including browser compatibility, to ensure that your website functions correctly on all devices. We will ask you to view the website in our testing environment to ensure that you are happy with the site's look, feel, and functionality. If any changes are required, we will make them at this stage.

Phase 7: Deployment

Once the website has been tested and is ready to go, it is time for deployment. On your website acceptance, the website is released to the World Wide Web. At this point, we ask for the balance payment to be made for your website design project. Our web team will then continue to monitor the site for any bugs which will be resolved at no extra charge. We also have further website support packages to help you to update and maintain your website for the future.


In conclusion, web development can be a complex process, but by following these phases, we can create a website that meets your business needs and goals. By working with a professional web development team like ours in Essex, you can expect a website that is tailored to your needs, is user-friendly, and is designed to help you achieve your business goals.

That's all for now:

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