Volusion vs BigCommerce: Which eCommerce Platform is Better in 2022?

Updated June 18 2022
Sophie Leah
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Do you want to skip the read and get right to my winner? BigCommerce is the Winner within this Volusion BigCommerce comparison platform test.


When it comes to developing an eCommerce business, the right website builder can lead you straight to your goals. In this review, we look into which eCommerce platform is better – Volusion vs BigCommerce.

Before we cue the competitors into the arena, let's look into why you should consider either of the two for your business.

Pros and Cons of Volusion vs BigCommerce:

If you want to get a more in-depth understanding of the showdown between Volusion BigCommerce, you can click on these articles:



Established in 1999, Volusion has gained trust among its users over the years. As of January 2021, it hosts about 30,000 online stores – a relatively moderate number compared to its competitors.

Nonetheless, Volusion is a reliable SaaS platform that provides excellent business insight, data, and tools for analytics. In addition, its built-in SEO tools are highly recommended in the industry.



BigCommerce offers sales and marketing tools that increase product appeals, such as comprehensive options for branding, product categories, and more. There are about 100,000 merchants in the BigCommerce platform, and it continues to accommodate businesses of all sizes.


Ease of Use:

Which between Volusion BigCommerce earns the more user-friendly badge?


In terms of user-friendliness, we wouldn't place Volusion in that category just yet. Its V2 is intuitive, but the front and back end functions need more work to make them more efficient.


The drag-and-drop editor in BigCommerce's dashboard allows users to work around the interface efficiently. Compared to Volusion BigCommerce has better ease of use.

Winner – BigCommerce! Within our ‘Ease of Use' Volusion to BigCommerce comparison.

Features and Flexibility:

When it comes to features and customisation options, do you root for Volusion to BigCommerce?



Setting up Volusion's website builder is incredibly easy. Because its user interface (UI) is intuitive enough, you can immediately start creating your online store after signing up for a MyVolusion account.


BigCommerce caters to any business size with its all-in-one platform. Its out-of-the-box feature specifically focuses on making any BigCommerce store more functional and customer friendly.

Themes and Templates:

Who between Volusion BigCommerce provides a better range of aesthetic options?


The themes and templates in Volusion's library are relatively small compared to its rival platforms. It has about 45 templates available, of which 11 are for free.


Like Volusion, BigCommerce offers plenty of themes to choose from if you're willing to spend some money. On the other hand, you can also choose from the 12 free themes that are already elegant and aesthetically pleasant by themselves.

Customisation Tools:

Volusion's array of propriety tools optimise customer experience and the online store's functionality. However, compared to Volusion BigCommerce's customisation is limited unless you open the CSS to change the codes.

3rd Party Integrations:


Volusion website builder has third-party apps and tools, less as they may be, that cover payment processing, online purchase transactions, contract drawing, and conversion rate optimisation.


BigCommerce has plenty of third-party integrations that enables smooth processing of payments. For instance, it interfaces with PayPal or any credit card, social media synchronisation, abandoned cart management, and marketing tools.



Volusion has its hosting servers, but you can still opt to have hosting services on a subdomain or other providers.


BigCommerce has its hosting, which means there is no need for a third-party service provider.



The higher-tier plans of Volusion allow the import and export of files to external storage devices. This feature, however, is not available for the personal subscription plan.


BigCommerce has no facility for backing up customer information, online store products, and other data. It only relies instead on third-party backup apps to facilitate data retention, with Rewind being one of its favourite tools.



If you move your online business hub to Volusion, you can use third-party shopping cart migration solutions. Moving from Volusion to BigCommerce or other platforms can also run efficiently.


The migration process in BigCommerce is incredibly convenient with its Catalog Transfer App, which you can use for free. You can also migrate from Volusion to BigCommerce without too much work.

Winner – BigCommerce! Within our ‘Features and Flexibility' Volusion vs BigCommerce comparison.

SEO and Mobility:

How does a Volusion to BigCommerce SEO comparison hold up?


Volusion offers SEO-enhancing features that allow you to integrate metadata and keywords. Meanwhile, like Volusion BigCommerce can increase your store's online visibility on any search engine with BigCommerce's built-in SEO features.


Volusion has mobile-friendly features that allow users to navigate your online store through mobile devices. However, you won't be able to check your store outside your PC as this feature has not been integrated into their system yet.

On the other hand, BigCommerce is mobile-optimised, which means your online store fits nicely on a mobile screen.


Volusion has a content delivery network (CDN) that boosts page speed. As a result, its average global page speed runs at 3.2 seconds. Compared to Volusion BigCommerce is also fast. There are also plenty of ways you can optimise BigCommerce store pages, such as installing Accelerated Mobile Pages (AMP).

Winner – BigCommerce! Within our ‘SEO and Mobility' Volusion vs BigCommerce comparison.

eCommerce Tools:


There is an apparent disparity in the availability of eCommerce tools within the different subscription plans. In general, only the two highest tiers have access to marketing tools and advanced analytics. It also comes with an SSL certificate and integration to significant distributors.


The eCommerce tools BigCommerce offers an array of options for product variants and categories. It also has a reliable system for creating a store, keeping track of orders, inventory management, and currency conversion.

Winner – BigCommerce! Within our ‘eCommerce Tools' Volusion vs BigCommerce comparison.

Support and Resources:


Resources at Volusion include blogs, guides, and onboarding materials. In terms of technical support, live chat is available for the lowest subscription plan, and that's pretty much it compared to the array of customer support for the upper pricing plans.


With BigCommerce, you can find substantial guides on website building as you start putting up your store. Indeed, there are even video tutorials for every task. The customer service of BigCommerce expands from live chat, email, and phone support.

Winner – BigCommerce! Within our ‘Support and Resources' Volusion vs BigCommerce comparison.


Which offers better value for your money – Volusion vs BigCommerce?


The cheapest subscription plan is the Personal plan which costs $29 per month. Also, other Volusion pricing plans cost higher up to $299 monthly.



Pricing plans for BigCommerce ranges from $29.95 to $299 per month. The subscription plans likewise designed based on business size needs.


Winner – BigCommerce! Within our ‘Pricing' Volusion vs BigCommerce comparison.

Comparison Winner: Volusion vs BigCommerce?

For this match, it’s undeniable that BigCommerce goes on top of Volusion.

Some users prefer Volusion to BigCommerce due to the advantages of expanded categorisation. However, you must first match your current business needs with what the eCommerce platform offers.

>> Try BigCommerce for Free <<

Conclusion and Recommendation:

Wrapping up this Volusion BigCommerce comparison;

What is Volusion best for?

As the best features of Volusion are under premium accounts, Volusion is best for online sellers who have been in the business for a while and seek to expand their stores.

What is BigCommerce best for?

On the other hand, BigCommerce is best for businesses that offer many products in different variants. This platform is highly recommended for midsize and large companies.

Final Word:

As promising as BigCommerce may seem to be, your decision should always go back to what your online store needs. For example, maybe what you really need is efficient client analysis – something Volusion delivers on more.

Of course, you can also compare these two platforms to their other rivals. For example, consider looking into BigCommerce vs Shopify vs Volusion. If you're unsure which one matches your business, try their free trial to get a better feel of the platform.

That’s all for now:

If you've read our Volusion vs BigCommerce comparison up to here, we are grateful. Remember always to keep abreast of the latest developments on website builders, eCommerce, and other Volusion BigCommerce alternative comparison articles, such as the ones below;

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