Squarespace vs Square Online Store Comparison 2024: Which is Better?

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⏳ Do you want to skip the read and get right to my winner? Squarespace as the winner within this Squarespace vs Square comparison platform test.

Introduction to our Squarespace vs Square Comparison.

In today's digital landscape, establishing a strong online presence is crucial for businesses of all sizes. Whether you are a burgeoning entrepreneur or an established retailer looking to expand your horizons, selecting the right platform for your e-commerce needs is a decision that requires careful consideration. Two of the leading contenders in this domain are Squarespace and Square Online Store.

In this article, we bring you an in-depth comparison between Squarespace and Square Online Store to help you make an informed choice. Squarespace, known for its stunning templates and robust features, is a favorite among creatives and small business owners. On the other hand, Square Online Store, an offshoot of the popular payment processing system Square, specializes in streamlining the online sales process for small to medium enterprises.

Both platforms have their unique strengths and cater to different user requirements. Join us as we delve into the intricacies of Squarespace and Square Online Store, analyzing their ease of use, key features, SEO capabilities, e-commerce functionalities, customer support, pricing, and more. Whether you're looking for customization and aesthetics or simplicity and functionality, this comparison will provide you with the insights you need to choose the platform that aligns with your goals.

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Quick Comparison Table for Square and Squarespace

Criteria 🥇  Squarespace eCommerce (My Top Pick!) Square Online Store
Ease of Use Intuitive drag-and-drop interface but might have a slight learning curve. User-friendly, quick setup. Less flexibility compared to Squarespace for customization.
Key Features & Flexibility Variety of templates, customization options, blogging, and marketing. Extensions and integrations for added functionality. Focused mainly on e-commerce, fewer templates but easy inventory and order management.
SEO & Marketing Strong SEO features, email campaigns, social media integration. Basic SEO settings, integrates well with other Square services for marketing.
E-commerce Robust e-commerce with inventory management, various payment gateways. Focused on e-commerce, inventory tracking, and simple storefronts.
Customer Support and Resources 24/7 customer support via email, extensive knowledge base, and community forum. Support via phone, chat, and email. Extensive help center.
Pricing Plans from $18/mo.

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Free plan available. Paid plans from $12/mo.

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My View Best for businesses and artists looking for customization and feature-rich e-commerce platform. Best for small businesses looking to quickly set up an online store with minimal customisation.
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Overview: What is the difference between Square and Squarespace?

Before we start this platform comparison, what's Squareup vs Squarespace in a nutshell?


The New York-based platform has grown into a service that has built and hosted over 4.1 million websites across the globe as of January 2021. Over 100,000 sites across the globe are specifically for eCommerce and online sales.


Square Online Store:

Square Online Store, also known as Squareup, has a more convoluted history. While Square is best known as a payment processing portal, it actually had its own proprietary site builder in the early 2010s. The company’s acquisition of site builder Weebly in 2018 fueled its current growth and prompted its rebranding. The acquisition brought over 50 million websites under the brand, of which many were already online stores – and the numbers are growing every day.

squarespace vs square

Ease of Use:

With respect to ease of use, let's walk through the difference between Square and Squarespace.


Between Squareup vs Squarespace, Squarespace can pose a bit of a challenge at first: the learning curve is rather steep, and you’ll need to sit down with the platform for an hour or so to figure out the UI as some of the features are built deep into the system. Once you do get the hang of it, though, the drag-and-drop builder will help you establish an online store in next to no time.

Square Online Store:

One of the good things about Squareup’s acquisition of Weebly/Weebly eCommerce is a site builder that is easy to use from the get-go. More than that, Square Online's deviation from the original Weebly builder has a few fresh innovations that make it a delight to use even for first-time eCommerce users.

Winner – Square Online Store! within our ‘Ease of Use' Squarespace vs Square comparison.

Features and Flexibility:


Let's talk about the difference between Square and Squarespace in terms of out-of-the-box features.


Along with a custom domain and an SSL certificate, all Squarespace users have access to unlimited bandwidth and storage, SEO tools, basic analytics, and access to Squarespace Extensions, a gallery of useful apps and widgets to help enhance site functionality. The blogging function further allows users to draw a larger audience.


Even under its free plan, between Square Online Store vs Squarespace, the former comes out punching with various tools to help users create an optimised web store. Building on what came with Weebly during the acquisition, Square Online Store offers its users an editing suite that allows users to test their pages in real-time before deployment and its own SEO management facility and a range of booking tools.

Squarespace vs Square Themes and Templates:

Design-wise, let's find out the difference between Square and Squarespace.


The platform offers 100 themes, all of which are optimised for both desktop and mobile use and viewing. For eCommerce-specific users, the platform offers several industry- and product-specific themes. The selection isn’t very extensive, but templates are customisable.


If you compare Square Online Store vs Squarespace, Square's theme selections are fairly extensive and are categorised by purpose rather than design or degree of complexity.

Squareup vs Squarespace 3rd Party Integrations:

What's the difference between Square and Squarespace in terms of third-party applications?


With over 3,000 non-native integrations, Squarespace offers solutions for enhanced productivity, online marketing, language, and currency support, as well as measures for shipping, inventory management, and taxation. Among the big brands, it works with are Google, PayPal, Stripe, and – not surprisingly – Square’s payment portals.


If you compare Square Online Store vs Squarespace, the former also enables users to interface with several apps relevant to running an online business. The variety is quite surprising as the Square App Marketplace offers solutions ranging from third-party payment portal integration to human resource management.


Squarespace offers its own data centre redundant cloud-based hosting service to its clients. Similarly, with Squarespace vs Square, you don’t have to download anything or upload your site elsewhere with Square. It’s all hosted on the platform’s cloud servers.


It’s easy to get complacent if your site builder/host is on the cloud, but for those who want to err on the site of safety, Squarespace offers users a series of practical pointers for manually backing up their online stores.

We’ve mentioned that, comparing Squarespace vs Square, the latter is also hosted on a cloud server. Unfortunately, unless you want to go through the hassle of exporting your product inventory and customers list to a spreadsheet, there are no ways to safely backup a Square site.


Squarespace presently allows users to move sites from WordPress, Blogger, and Tumblr. However the difference between Square and Squarespace is that with Square, those trying to move a site built on a different platform, migration is tediously manual. You have to upload your site information as *.csv files to your Square Online account.

Winner – Squarespace! within our ‘Features and Flexibility' Squarespace vs Square comparison. While there is a slim difference between Square and Squarespace features-wise, Squarespace beats its rival in terms of design.

SEO and Mobility:

Which is better for search engine rankings – Square Online Store vs Squarespace?


Both Squarespace and Square Online Store have built-in SEO management tools that enable shop owners to make their sites (and individual pages) more searchable online, using relevant metadata in the back-end.



Squarespace’s mobile app for Android and iOS (we haven’t seen a version for Windows Mobile, though) is seen as a gamechanger for the eCommerce sector: a way of enabling store owners to manage their shops even when they’re away from their workstations. The app’s functions include scanning shipping labels, customer contact in the event of issues, and inventory management.


While Square websites are all optimised to look and perform well on mobile, the platform does not – as of March 2021 – have a separate app with which one can


Squarespace sites load on a desktop at a respectable speed of 2.11 seconds on average. Meanwhile, Square is no slouch when loading its pages: 2.49 seconds is the platform’s current record.

Winner – Squarespace! within our ‘Features and Flexibility' Squareup vs Squarespace comparison.

Square online store vs Squarespace eCommerce Tools:

Which of the two – Squareup vs Squarespace – offers better online store features?


Along with a fully-integrated eCommerce platform that practically includes everything from multicurrency support and customized checkouts to social media marketing and shipping tools, Squarespace also has facilities for online merchants selling services rather than items. Among its offerings for this particular market are appointment tracker tools, location tracking, and even a mailing list builder to help users keep tabs on their clientele.

Square Online Store:

It pays to have a payment technologies firm as your parent company. Square Online Store users have various POS solutions at their fingertips, along with a fully-integrated shopping cart and a secure checkout facility.

Square offers industry-specific tools for those in the restaurant sector, service providers, businesses specialising in non-tangible goods such as ebooks or digital downloads, and even options to help non-profit organisations maximise their reach online.

Winner – Square! within our ‘eCommerce Tools' Squareup vs Squarespace comparison.

Support and Resources:


The platform offers 24/7 support for users via live chat and email, along with an extensively researched and frequently updated knowledge base. Active learning comes in the form of webinars as well as a dynamic online community forum.

Square Online Store:

Square offers 24/7 support via email and through the in-software help widget. However, requests for technical support through phone and live chat can only be made from 6 AM to 6 PM PST on weekends and 8 AM to 5 PM PST on weekends. Nevertheless, the platform’s online resources include its regularly updated blog, help centre, and YouTube channel, which features many tutorials.

Winner – Squarespace! within our ‘Support and Resources' Squareup vs Squarespace comparison.

Squarespace vs Square Pricing:


Squarespace’s most basic eCommerce subscription will set you back by $26.00 monthly. Still, you get a free custom domain, built-in SEO tools, unlimited bandwidth and storage, multi-user collaboration, as well as a fully-integrated eCommerce platform. The price also includes promotional collateral like site banners and $100 in Google Ad credits. Additional functionalities are offered when you upgrade your account.

squarespace vs square pricing

From their Terms of Service page, Squarespace trial comes in 14 days of free testing of the Business Plan. Once the Squarespace trial expires and your account reverts to the “Personal” plan, any business plan progress will not be saved.

Square Online Store:

Here’s the clincher: online entrepreneurs can actually use Square for free – and what you get isn’t a trial version, but a fully-functional platform that enables you to build a store and start selling almost immediately (with minimal charges per transaction, of course.) So is it worth paying for a premium subscription? Yes, because the free version only gives you 500MB of storage, Square’s ads are all over your pages, and you cannot use a custom domain. Paying between $12 to $72 a month actually gets you a whole lot more.

squarespace vs square pricing

Their terms of service page states that if you cancel a Subscription Service, you will continue to have access to that Subscription Service through the end of your then current billing period, but you will not be entitled to a refund or credit for any Subscription Fee already due or paid.

Winner – Square! within our ‘Pricing' Squarespace vs Square comparison.

Comparison Winner: So Which is Better – Square Online Store vs Squarespace?

We can easily say that these are evenly matched, and we can call it a draw, but Squarespace just pulls away by the faintest of margins for the win. Faster loading speed, fully-integrated eCommerce builder, round-the-clock support on various channels, and a fully-functional mobile app just clinched it.

Conclusion and Recommendations to our Squarespace vs Square Comparison:

What is Squarespace best for?

Squarespace works best for small to medium-scale businesses looking for maximum flexibility in design, functionality, and mobility.

What is Square Online Store best for?

Square is a great choice for start-ups and for micro-and small-scale enterprises, particularly home-based operations that are just breaking into the eCommerce scene. However, we have to admit it has potential for restaurants that are segueing into online delivery and service.

Squareup vs Squarespace Alternatives:

Here's a list of the best Square online store vs Squarespace alternatives to create a an eCommerce presence:

Squarespace vs Square Final Word:

While we’ve crowned Squarespace as the winner in this particular bout, you would do well to trial the software to ensure that it suits your online business requirements.

Try Squarespace for Free

That’s all for now:

If you've read our Squarespace vs Square comparison up to here, we are grateful. Remember always to keep abreast of the latest developments on website builders, eCommerce, and other Square Online Store vs Squarespace alternative comparison articles, such as the ones below;

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