SendinBlue landing page builder is a popular software targeted at small and medium-sized businesses. Over the years, its makers revamped their then-email marketing-focused software to incorporate several relevant features. In 2018, the company released its newest feature – a Landing page builder. In this Sendinblue landing page builder review, I will tackle how this platform stacks up against the best in the field. Also, what features can you expect with the latest Sendinblue price options?
At its core, Sendinblue is an email marketing software often featured in numerous comparison articles, such as Sendinblue vs MailChimp and Sendinblue vs SendGrid. Both rival products possess considerably similar features with Sendinblue, with small variations. For this Send in blue landing page builder review, however, I'll focus my analysis on its landing page feature.
So let's know the ins and outs of this software. I will begin with ease of use.
Ease of Use:
For a feature-rich platform, Sendinblue landing page builder is surprisingly user-friendly. With a clean interface, you'll have no trouble locating critical aspects of this tool. The main menu occupies the top of the tool's dashboard where your campaigns, contact management, automation, and transactional emails can be accessed. It's also easy to switch from one component to another using its sidebar menu. Furthermore, setting up a new marketing campaign takes only one click of a green button located in the centre. After that, the platform takes you to a step-by-step process until you launch your page or campaign.
Hence, unlike cluttered Sendinblue landing page builder rivals, everything about Sendinblue is straightforward and easy to comprehend. For this, I rate the platform's ease of use with high marks.
If you're already familiar with this platform, subscribe and save with Sendinblue coupons.
Features and Flexibility:
In this Send in blue landing page builder review, the platform's all-inclusive nature makes it a hard-to-miss marketing platform option. Remember that the landing page feature has become in-built with this platform since 2018. However, in a world where nearly 500 email marketing tools compete with another, Sendinblue's out of the box feature is its transactional emails service and Sendinblue SMS feature. The tool also offers a Sendinblue WordPress plugin. They have a greater server reach than Sendinblue alternatives since they have European Union servers in their arsenal. Moreover, the platform is GPDR-compliant with a tried and test 98% deliverability rate.
Nevertheless, its new landing page Sendinblue feature is fast becoming noticed with its easy setup, editing, customisation, and automation tools.
Themes and Templates:
Remember that Send in blue landing page builder is accessible only through the Premium and Enterprise plans. If you find this limiting, you can try landing page Sendinblue substitutes such as ClickFunnels or Leadpages.
After you've unlocked the landing page Sendinblue feature, you can begin creating compelling landing pages with ready-made templates to drive your email traffic. Like its email editor, you can select from among the 140+ templates that the platform offers. While the templates don't match the databases of Sendinblue rivals like MailChimp or GetResponse, it's a decent start.
You can personalise your page by inserting your logo and favicon, too. However, I feel they should enhance the designs since most of them lacked the oomph to impress a subscriber.
You can take your landing page Sendinblue further with a drag-and-drop editor for the simpler option. However, you can also create your unique landing page by importing HTML code. The visual editor is easy to use with the block-based Sendinblue templates. You can remove, add, stack, or pile up elements the way you want them with complete ease.
In addition to the editor, Sendinblue allows split testing to test-drive your landing page and ensure that it's smooth-flowing and error-free.
Lead Generation/Lead Conversion:
In this Sendinblue review, the platform allows you to create lead generation landing pages. These pages aim at capturing visitor contact information which you can later use for your email marketing campaigns.
You're able to generate leads by designing an email signup form using their easy to use builder. You can personalise the form's design with images, colours, and custom text.
You can also integrate a call-to-action (CTA) to your landing page to capture contact data. Any email address captured through this CTA button gets auto-added to your contact list.
When you're done with capturing leads, you need to follow up on them by creating Sendinblue automation workflows systematically. In this Send in blue landing page builder review, you can create specific promotional landing pages to drive action from your leads. If your subscribers click on a CTA button, you can direct them to a landing page featuring digital products, discounts, free webinar or ebook downloads, and giveaways.
You can also use Sendinblue email automation to trigger one-time emails or design more elaborate automation sequences. The platform has done-for-you email automation sequences that can ramp up your lead conversion.
What's impressive with this platform is that it keeps evolving. For this Send in blue landing page builder review, its integrations have come a long way. You can interface your Sendinblue landing page with more than 2,000 many third-party apps via Zapier integration. Its most popular app integrations include:
- Analytics (Google Analytics)
- Ecommerce tools (WooCommerce, Stripe, etc.)
- Sendinblue CRM integrations (HubSpot, ZohoCRM, PipeDrive, SalesForce, etc.)
- Social media (Facebook)
- Landing page builders (Leadpages, Unbounce, ClickFunnels, etc.)
- Website builders
Furthermore, this platform enables application programming interface (API) – great news with teams who have developers.
SEO and Mobility:
Since landing pages are not usually optimised for search engines, I found it surprisingly welcome that the platform has SEO features. In this Send in blue landing page builder review, your landing pages can be customised for the following:
- Page loading speeds
- Customisable page titles
- Social sharing
In addition, your landing pages are all mobile-responsive and will appear excellent on any gadget or device.
Support and Resources:
For this Send in blue landing page review, it has a decent support system focused on its Help Center for its Lite plan. There are plenty of self-help resources and documentation that can assist you in using the platform. If you're unable to work around your issue and need more help, you can go to their Supports and Tickets page.
The more expensive Sendinblue plans offer better customer support. A Premium account gets you telephone support and live chat support.
For this landing page Sendinblue pricing review, the platform offers four pricing tiers. Sendinblue's plans are a lot more inexpensive than its biggest rivals.
Free trial/refund policy/money-back guarantee:
SendinBlue's free plan suits anyone who'd like to test out the platform before committing. Note than this free plan has limited features. However, no credit card details are required to sign up.
You can always commit to a free plan and save at the same time.
Conclusion and Recommendation:
To wrap up this Sendinblue landing page builder review, there's more to this platform than meets the eye. It is capable of producing great-looking pages for Sendinblue funnel, lead generation and conversion. The landing page Sendinblue price packages rank among the most affordable among its peers, as well. However, if you want one with a more comprehensive suite of tools integrated for your multiple projects, you can consider Sendinblue competitors such as MailChimp or GetResponse.
Still, expect great value for your money with Sendinblue. Try Sendinblue now with a free plan.
Is Mailchimp a cheaper Sendinblue option?
Sendinblue is the cheaper option for your bulk email campaigns, while Mailchimp has more tool integrations.
Who created Sendinblue?
The persons responsible for Sendinblue are Kapil Sharma and Armand Thiberge who founded the company in 2007. Their offices are headquartered in Paris but have offices in India, the United States, and Germany.
Is Sendinblue landing page builder just a landing page builder?
For all intents, it is an all-in-one marketing solution in which Landing pages make up one component.
That's all for now:
Thank you for reading our Sendinblue landing page review! Don’t forget to keep an eye out for our ever-growing blog of review and comparison articles of funnel builders, SEO tools, screen capture tools, webinar and conferencing software, education platforms, website builders, eCommerce platforms, and more such as:
Not only the best tea/coffee maker on the team Sophie is our Chief Editor. Skilled across multiple marketing skill areas Sophie is our all rounder and a great asset to the team. Sophie is a website building trainer and tech writer who takes pride in helping small businesses and startups build their websites and launch their eCommerce platforms. Sophie is also the practical joker of the team and always wears a smile on her face. In her spare time she likes to spend her time with family. She loves going on holidays and spending time with friends.