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Summary
Ecwid is a cloud-based e-commerce platform that enables individuals and businesses to create online stores and sell products across multiple channels. It offers a range of features, including customizable storefronts, inventory management, shipping and tax calculations, and integration with various payment gateways and shipping carriers.
Overall
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Ease of Use - 85%
85%
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Features & Flexibility - 85%
85%
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SEO & Mobility - 80%
80%
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Help & Support - 80%
80%
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Pricing - 80%
80%
Pros
- Free plan available
- Compatible with all websites
- Centralised inventory
- Easy to use
Cons
- Lacks built-in subscriptions
- Limited SEO tools
Introduction: What Makes Ecwid Stand Out From Other E-Commerce Platforms?
In our Ecwid reviews, let's explore the ins and outs of this e-Commerce platform and see if it fares better than any Ecwid alternatives in the market today.
There are many layers to establish an online store such as inventory and fulfilment providers. To tie it all up, web stores need to utilise e-commerce platforms and software; this allows customers to find and buy from your site.
Ecwid Inc, unlike most e-commerce platforms, integrates perfectly with any of your existing sites. It may have a learning curve in terms of integration and ease of use. However, it is still a robust platform with customisation capabilities and Ecwid pricing points perfect for small businesses.
Ecwid Reviews Overview:
Before exploring further in our Ecwid reviews, let's get some background on this tool. Ecwid, short for “e-Commerce widget,” is a cloud-hosted platform currently being used by over 1 million merchants in at least 175 countries. It is the fastest free online shopping cart that is mobile-ready and integrates seamlessly with any of your existing websites.
Unlike most e-commerce platforms, Ecwid WordPress doesn't require you to build a new website from the ground up. With a subscription to Ecwid plans discussed below, you get all your e-commerce needs like POS systems and mobile management in a few minutes. You also get premium convenience with the Ecwid app.
Ease of Use:
Like leading e-commerce platforms, Ecwid features can be accessed on the left main menu while content management is located on the right-hand side. Many Ecwid reviews indicate that one area where Ecwid trumps other platforms is its beginner-friendly content management system. You can apply a global aspect ratio to all product images when uploaded, which reduces time spent editing in Photoshop.
Additionally, the platform provides a mobile Ecwid app compatible with Android and iOS, which allows you to perform tasks such as ass order viewing and inventory management in various languages. Ecwid has many features that will help you with merchandising, product catalogues, and key processes.
Many customers write in Ecwid reviews that a pivotal point to boost customer experience is Ecwid's drag-and-drop shopping. Here, customers can drag products they like to their Ecwid eCommerce shopping carts for added convenience.
Features and Flexibility:
When considering an e-commerce platform for your site, this Ecwid reviews looks at features that should be considered carefully.
Ecwid Out-of-the-box:
Ecommerce platforms are used to expand an online store's presence and reach their target market. Ecwid serves its purpose well by having dozens of features that allow entrepreneurs to venture further in the online market. Features that make running an online store easier, faster, and more productive are some pros that are highlighted in several Ecwid reviews.
Ecwid Reviews of Themes and Templates:
Hundreds of available templates:
Since Ecwid is essentially a plugin for your existing websites, you can easily use its theme-matching system for your site builder. Subscribing to any of the Ecwid plans give you hundreds of themes and templates to choose from Ecwid compatible with WordPress, Adobe Muse, Squarespace, Joomla, Wix, and many others from the third-party app store.
Custom CSS theme:
If you can't find a site design that suits your business, why not order a custom CSS theme specially designed for you by Ecwid Customization experts?
Different customisation levels:
Design-wise, Ecwid reviews suggest the plugin can be added to any site where you can begin selling your products in no time. The storefront will automatically adapt to desktop or mobile devices; it can even adjust to your existing website's colour palette.
You can enjoy different customisation levels in Ecwid, depending on whether you are selling on an Instant Site or selling via your website. Tweak product details, layouts, and many other customisations with no coding necessary. However, if you prefer a more in-depth personalised website, you can use CSS to adjust and omit elements.
Ecwid Reviews of 3rd Party Apps:
Third-party apps from the Ecwid App Market can further enhance your Ecwid store's functionality, features, and connect backend systems. There are various apps to choose from. Quickly funnel through Ecwid App collections to find apps that your business needs. Be it apps to launch your store, get repeat customers, enhance customisation, or advertise your products; the Ecwid App Market has you covered.
Ecwid Reviews of Hosting and Domain:
Because Ecwid works on existing sites, you don't have to concern yourself with domains and hostings. Your Ecwid store will rely on your existing hosting and domain from your site. Set up your website via a reputable web hosting provider before installing Ecwid, and you'll be able to maximise your Ecwid store.
Ecwid Reviews of Backups and Migration:
Your business's data is vital for keeping up with consumer trends. Luckily, the Ecwid team manages all customer data backups daily. You don't have to install third-party apps or manually backup your store data. Should you need to restore any information, you can request them via the Ecwid bug tracker.
eCommerce Tools:
Ecwid’s eCommerce functionality bests other leading platforms due to its free Ecwid pricing plan where you can sell a maximum of 10 products. While this free offering comes with limitations, it’s still a steal, especially if you’re a new venture with a basic online store setup.
When it comes to eCommerce features, Ecwid stands shoulder to shoulder with eCommerce giants like Shopify with its multiple currency selling, abandoned cart saving, and point of sale (POS) functionality.
Like Shopify, Ecwid makes it easy to sell using various currencies with its Currency Converter App. You can view your billing information in several currencies through the Ecwid app. Its abandoned cart recovery feature lets you remind customers who leave the checkout page with emails. Moreover, its POS functionality ensures that your store sells both online and offline – in stores, malls, and others.
See all Ecwid eCommerce Features
SEO and Mobility:
Ecwid reviews state that search engine optimization isn't one of Ecwid's strong suits. The platform does have tools that can help your site gain more organic traffic. However, unlike other e-commerce platforms with flexible SEO features, Ecwid is outperformed when it comes to AMP formats and URL creation. Ecwid automatically generates a URL for your site; if you ensure that your title is SEO-friendly, it will surely be included in your URL.
All Ecwid stores are mobile-friendly and will look good in every device. This is a great feature, especially now when more and more customers use their mobile devices. Your page's mobility and response time can significantly affect the customer's experience.
Support and Resources:
Ecwid app's straightforward beginner-friendly interface should allow you to set up and manage your store with ease. However, should you run into complications and concerns, you can contact their live chat support for all plan holders. As an additional privilege for Business plans have additional phone support, while Unlimited plans have a phone and priority support.
The Ecwid official website also features blogs, videos, and demos to help you manoeuvre through the platform.
See all Ecwid Support Features
Ecwid Pricing:
Ecwid pricing is affordable and will not put off small business owners. The Ecwid plans come in three paid subscriptions, plus a Free Plan option.
The Ecwid Free Plan includes an online store numerous advertising privileges, a mobile responsive cart, and the ability to feature up to 10 products. Keep in mind that the Free Ecwid Plans are intended for you to get a feel of Ecwid services; hence its limited features.
Ecwid plans differ in sales channels, advertising options, support channels, and features. All Ecwid plans cover the essential elements that can help you launch and maintain your store; these plans are compatible with all sites. Discounts are applied to Annual plans.
Ecwid Free trial/refund policy/money-back guarantee:
Ecwid do offer a 14 day free trial but their Terms of Service page states that they do not provide refunds for Products and Services.
>> Check for latest Ecwid pricing plans <<
Conclusion and Recommendation:
What is it best used for?
Ecwid was initially built as an e-commerce platform for smaller businesses seeking a foothold in the highly saturated online market. As an e-commerce widget that seamlessly integrates with any of your existing websites, it saves you a lot of time and energy.
What is it not best used for?
Because of its nature, it may lack the flexibility that other site builder e-commerce platforms offer; however, it is perfect for people who want to fast-forward to their business launch.
Ecwid Alternatives:
Here's a list of the best Ecwid alternatives to create a an online store:
| Rank | Key Features | Price (Basic Paid Plan) | Transaction Fee | My View | |
|---|---|---|---|---|---|
| 1. Shopify | Comprehensive e-commerce features, large app store, excellent SEO tools | $29/month Check Pricing | 2.9% + 30¢ per transaction (for online credit card rates) | Ideal for most online stores due to its comprehensive features | Try For Free |
| 2. Squarespace | Beautiful templates, great for small to medium-sized stores, powerful marketing tools | $12/month Check Pricing | None (but payment processor fees apply) | Great for creatives and those who need a visually stunning online store | Try For Free |
| 3. Webflow | Deep customization options, good for web designers, CMS features | $12/month Check Pricing | 2% on customer's checkout total | Best for designers needing high degree of customization | Try For Free |
| 4. Square Online | Syncs with Square POS, good for small to medium-sized stores, unlimited products | Free to start, e-commerce from $12/month Check Pricing | Yes, 2.9% + 30¢ per transaction | Great for existing Square POS users | Try For Free |
| 5. WooCommerce | Open-source, highly customizable, requires WordPress | Free Check Hosting Pricing | Depends on payment gateway used | Best for WordPress users and those who want total control | Try For Free (with Nexcess Hosting) |
| 6. Wix | User-friendly, great for small stores, wide range of templates | $14/month Check Pricing | None (but payment processor fees apply) | Great for small businesses or beginners | Try For Free |
| 7. Big Cartel | Designed for creators and artists, easy to use, limited features | Free for up to 5 products, plans from $9.99/month Check Pricing | None (but payment processor fees apply) | Ideal for artists and creators with smaller product lines | Try For Free |
| 8. Ecwid | Can be integrated into any website, good for small to medium-sized stores | Free for up to 10 products, plans from $15/month Check Pricing | Depends on payment gateway used | Good for those who want to add a store to an existing site | Try For Free |
| 9. Volusion | Good inventory system, comprehensive e-commerce features | $29/month Check Pricing | None (but payment processor fees apply) | Good for medium-sized businesses | Try For Free |
| 10. Weebly | Easy to use, good for small stores, powered by Square | Free to start, paid plans from $6/month Check Pricing | 2.9% + 30¢ per transaction | Good for small businesses or beginners | Try For Free |
Ecwid Reviews Final Word:
Whether you lack technical knowledge or have some HTML and CSS experience, Ecwid is sure to help you develop an online presence and get your business off the ground. Most importantly, Ecwid pricing is friendly and affordable.
We recommend heading over to their website, see if they have any special Ecwid plans available. Then you really have nothing to lose and everything to gain by giving it a free 14-day trial.
That’s all for now:
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