BigCommerce vs Shopify vs WooCommerce vs Magento Test 2024: Whats your pick?

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⏳ Do you want to skip the read and get right to my pick? Between BigCommerce vs Shopify vs WooCommerce vs Magento, the better eCommerce website builder is Shopify.

Introduction to BigCommerce vs Shopify vs WooCommerce vs Magento Comparison Test

It is difficult to point to an evident leader amongst the independent shopping carts, CMS plugins, and API platforms for e-Commerce. Each solution has its own distinguishing features that can meet the needs of various e-merchants. At the same time, these similar functions will be ineffective and even irritating to other store owners.

An online store not only provides greater visibility to brands, but it also provides them great opportunities to capture a much wider audience. One of the challenges you may experience when you have an online business is finding the right ecommerce platform that will help your business stay ahead of the competition. Luckily, you have more than a few options on your hands.

So, let’s dig deeper and take a look at benefits and drawbacks of a few of the best e-Commerce solutions — Big Commerce, Magento, WooCommerce, and Shopify.

Quick Comparison Table for BigCommerce vs Shopify vs WooCommerce vs Magento

Feature BigCommerce 🥇 Shopify (My Top Pick!) WooCommerce Magento
Ease of Use BigCommerce is user-friendly but with more complexity than Shopify. Shopify is known for its ease of use with a simple and intuitive interface. WooCommerce requires WordPress knowledge but is fairly easy to use with its plugin. Magento has a steep learning curve and is best suited for developers and larger businesses.
Key Features & Flexibility BigCommerce offers extensive built-in features and customization options. Shopify offers an array of features but relies more on apps for advanced features. WooCommerce is highly customizable and can be extended with numerous plugins. Magento offers robust features, high customizability, and scalability for large eCommerce sites.
SEO & Marketing BigCommerce has strong SEO features and integrates with multiple marketing platforms. Shopify has basic SEO features and integrates well with social media platforms. WooCommerce offers extensive SEO customizations via WordPress plugins. Magento provides advanced SEO options and marketing features for large scale campaigns.
Ecommerce BigCommerce specializes in eCommerce with advanced tools for managing online stores. Shopify is a top eCommerce platform with a focus on simplicity and scalability. WooCommerce turns WordPress websites into fully functional online stores. Magento is a highly powerful eCommerce solution aimed at large-scale retailers.
Customer Support and Resources BigCommerce offers 24/7 live chat, email, and phone support. Shopify provides 24/7 support via live chat, email, and phone. WooCommerce offers community support and documentation, with premium support for paid extensions. Magento offers community support, with enterprise-level support for the Commerce edition.
Pricing BigCommerce starts at $29.95/month.

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Shopify starts at $29/month.

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WooCommerce is free, but hosting and extensions add costs.

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Magento Open Source is free, but hosting and add-ons add costs. Commerce Edition has custom pricing.

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My View BigCommerce is ideal for medium to large stores requiring built-in features and scalability. Shopify is excellent for entrepreneurs and small to medium businesses with its ease of use. WooCommerce is best for those who are familiar with WordPress and need customizability. Magento is suited for large businesses and enterprises needing a highly scalable solution.
Try for Free Try BigCommerce For Free Try Shopify For Free Try WooCommerce For Free Try Magento For Free With Nexcess


Which eCommerce platform is right for you? Lets explore in more Detail!

1. Shopify – My Top Pick in this Comparison Test!

shopify-home: bigcommerce vs shopify vs woocommerce vs magento

Another platform Shopify that powers around 100,000 live stores, is one of the easiest to use platforms to get your site up and running in a flash. If you are not familiar with coding and you don’t need scores of customizations Shopify is the right and easy way to build a store and operate it on the web. There are easy-to-use templates that enable you to personalize your store without having to write a line of code.


  • There is no need to get vexed about domain names, hosting providers, server settings, parameters, etc. Merchants can commence a store in some time without any knowledge of programming.
  • There are unlimited numbers of products for all pricing plans, excluding the inexpensive Starter Plan, which enables up to 25 products.
  • There are more than 100 mobile responsive design themes, and users are provided with insightful Theme Settings and advanced HTML editor for better customization. Simply choose the most suitable way to create a spectacular frontend design.
  • The most well-known payment gateways and shipping options are predetermined and available out of the box.
  • Interactive product and order management features proffer advanced editing and bulk actions for quick and easy inventory administration for daily management.
  • Effective marketing features are also pre-built into the shopping cart and enable store owners to create coupon codes and massive promo campaigns.
  • It provides proficient SEO options, so you don’t have to be anxious about low Google rankings.
  • Shopify can be integrated with WordPress so merchants can without difficulty start their own blog. By posting product reviews or useful articles can boost site traffic from target customers.

Shopify is one of the simplest and most innate shopping carts on the market. If you want to start selling online, but aren’t technically sound – this is the perfect solution for you. A variety of Shopify extensions can be found in the Shopify app store, and proffer an exclusive opportunity to automate much of your business.

Shopify is acknowledged as one of the easiest to use platforms for e-Commerce. However, even non-technically skilled merchants can begin selling online using this shopping cart. Additionally, merchants get high priority customer support that can assist to fix any issue that might occur.


  • Extremely user-friendly, great for beginners.
  • Abundance of apps and integrations.
  • Excellent customer support.
  • Robust infrastructure providing high-speed and security.


  • Transaction fees unless using Shopify Payments.
  • Customization can be limited without coding knowledge.
  • Some advanced features require third-party apps.


Shopify will set you back between $29.00 to $299.00 monthly, depending on your subscription. All subscriptions offer the site builder, access to technical support, as well as tools for SEO and ecommerce. Note, however, that analytics are only available to users in the top tiers.


As stated on their terms of service page, the platform offers a 14-day trial, letting you wade through Shopify first before committing.

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magento-home: bigcommerce vs shopify vs woocommerce vs magento

Magento is one of the most renowned shopping carts with around 2,00,000 active stores. Its platform provides merchants with limitless features and customizations, all without spending excessively. Also, the platform being open source can be without difficulty changed thanks to open access to the core code.

However, before choosing you must know who can really use it well? The answer – Magento is an ecommerce solution for big merchants who have numerous carts with thousands of products. You need certified Magento developers, to develop an advanced and fully-functional shopping cart. This is why this platform is usually preferred by larger businesses that can cover up the high costs with a much lower percentage of their revenue.


  • It is an open source solution so e-merchants can select a hosting provider that will fulfill their business needs on their own. Make sure you first check Magento’s system requirements before picking your hosting plan as well as the provider.
  • There is a restriction on a number of products or categories allowed, so this shopping cart can effortlessly manage much larger businesses.
  • An attractive design can be created with one of the fully responsive and very customizable templates. However, any small changes to that template need a high level of technical abilities.
  • All existing payment gateways and shipping options can be integrated into the store with the help of third party modules. PayPal and a few others are offered by default.
  • Myriads of product and order management features are given by default. Moreover, bulk actions offer store owners with the facility to manage catalogs quite swiftly.
  • Merchants can initiate resourceful promo campaigns with the help of Magento marketing facilities. Contemporary coupon code system is an example of a functional tool to boost sales.
  • This platform can help you to get the highest search engine rankings through its advanced SEO features. Besides, there are various extensions which will expand your choices.
  • Magento can be integrated with WordPress, which helps merchants' in starting a blog to help boost traffic.


  • Extremely powerful and customizable.
  • Suitable for large-scale e-commerce operations.
  • Large community of users and developers.
  • Abundance of features and extensions.


  • Can be resource-intensive and require high-performance hosting.
  • Steeper learning curve compared to other platforms.
  • Community Edition lacks customer support.
  • Development costs can be high.


While Magento’s open-source edition is free to download, Magento Commerce will come at a price.

As a minium;

  1. A Domain name with GoDaddy.
  2. Premium eCommerce hosting with Nexcess.
  3. Site Security with Sucuri.

Custom development can also be quite expensive. Usually, big online retailers and famous brands adopt Magento as it offers a lot of out-of-the-box features that can be strengthened with thousands of third-party modules. Furthermore, this solution provides an exclusive feature – multi-store management. Merchants can handle numerous stores with entirely different products, languages, customers, currencies, taxes rules, etc. from a single admin panel.

Try Magento for Free with Nexcess



Commenced in 2011, WooCommerce is a free open source e-Commerce plugin for WordPress that is widely accepted. According to BuiltWith – Currently, the platform powers a bigger number of small sized stores compared to Magento – the renowned engine. In the year 2014, WooCommerce was named the Technology Growth Award Winner. WooCommerce offers all necessary features for selling online, including the other CMS opportunities.


  • It is a lightweight open source plugin with an easy installation process. Merchants can choose a hosting provider, domain name, etc. as per their business needs.
  • The number of products and categories are not restricted, but the platform has a lack of high-end features to manage huge stores.
  • Because WooCommerce is an open source software, there are a plethora of design themes available from the third parties. WooThemes, the plugin’s developer, also offer fully compatible and simple customizable templates.
  • Fundamental shipping and payment options can be altered and augmented with the help of a dozen of 3rd party free as well as paid plugins.
  • Robust product and advanced order editing features which are proffered can make day to day store management very easy.
  • Coupon codes are given by default. Email marketing features, which can be incorporated with the help of plugins, can actually help boost sales.
  • WordPress is recognized for its SEO friendliness, so your WooCommerce store can effortlessly get on the top of search engine results. Furthermore, numerous advanced SEO plugins can help you to attain the top search rankings.
  • Retailers can also begin blogging powered by WordPress which is a big way to increase traffic. The benefit is that the store management and blogging are handled from one WP admin panel.

You look for premium themes outside the WordPress platform. This is an option you seriously need to look into. Some of the sites you can consider for the purpose include the following:

  • ThemeForest which has one of the most extensive range of themes and templates available for WordPress users;
  • ThemeIsle which has an excellent set of choices;
  • TemplateMonster which offers themes that have the dual benefit of improving the functionality of your WordPress blog;
  • The Divi Marketplace for a whole range of options for both standard blogs and blogs that are geared towards monetization.

WooCommerce offers easiest admin panels in comparison to other open source solutions. The most common users of WooCommerce are WordPress website owners, who want to merchandise their products with least effort. However, merchants can set up the store from scratch and choose one of the responsive templates, designed particularly for WooCommerce. In addition, almost all e-Commerce features that are there for other high-end solutions can be integrated to this shopping cart with the help of available plugins.


  • Highly customizable and extensible.
  • Large selection of plugins and themes.
  • Open-source, which means no monthly fees.
  • Good for SEO with proper configuration.


  • Requires more maintenance and updates.
  • Might need third-party hosting.
  • Could be challenging for non-tech-savvy users.
  • The cost of extensions can add up.


While the plugin is essentially free, you will need to subscribe to a minimum business plan on


A 14-day money-back guarantee applies to all paid subscriptions as per their Terms of Service page

Try WooCommerce for Free



BigCommerce is one of the leading cloud ecommerce platforms for businesses making $1 million or beyond sales each year. BigCommerce is a remarkable eCommerce platform for creating attractive, intuitive ecommerce websites that improve your brand and engage shoppers. Build a stunning site that gets results using our amazing themes or advanced customization framework.


  • The mobile-friendly BigCommerce stores helps in mobile commerce with responsive themes or a integral mobile store.
  • From dynamic SEO tools to streamlined listings on high-traffic shopping sites, BigCommerce helps you drive more potential buyers with least effort.
  • BigCommerce has inbuilt features to support marketing activities from inventory management, shipping, to accounting and more.
  • There are various design options: themes, point-and-click tools, customizable CSS/HTML to create an advanced store that sells in the global marketplace.
  • BigCommerce offers you with reports and analytics with detailed data to help you gauge and twist your offerings.
  • Bigcommerce also provides free hosting and with a variety of themes, both premium and free.
  • Also, it proffers you the alternative to code your own theme right on the site in an exclusive HTML/CSS editor. So, one who is good at coding can personalize the design of their site. Even the customer's database provides a lot of insights pertaining to clients. So you can get to know your audience very well before pitching them.


  • High scalability allowing for business growth.
  • A plethora of built-in features.
  • Strong SEO performance.
  • Good selection of themes and customization options.
  • No transaction fees.


  • Some plans have a yearly sales threshold.
  • Less beginner-friendly than Shopify.
  • Limited number of free themes.


$29.95 to 299.95 a month is the standard range for BigCommerce’s subscription plans, but you will need to read the fine print to determine what exactly you’re getting. Also, depending on your revenue range, you may be charged a 2% fee per transaction.


As stated on their terms of service page, the BigCommerce page builder offers a 15-day free trial.

Try BigCommerce for Free

Comparison Winner: BigCommerce vs Shopify vs WooCommerce vs Magento?

All things considered, we declare Shopify the Comparison Winner. Its ease of use, flexibility, and overall value for money edges out its rivals Magento, BigCommerce and WooCommerce.

Conclusion and Recommendation to my BigCommerce vs Shopify vs WooCommerce vs Magento Test:

Actually, all of these are powerful and reliable eCommerce platform for retailers to choose from.

What is BigCommerce best for?

BigCommerce is the best online hosted solution as it is good for SEO. It needs no startup investment but high ongoing costs.

What is WooCommerce best for?

WooCommerce is best for small business owners since it requires more startup investment and less ongoing costs.

What is Shopify best for?

Shopify is a very easy-to-use paid solution that confines some high- end features.

What is Magento best for?

Magento is for big clients with hundreds of carts and thousands of products with a huge budget again.

BigCommerce vs Shopify vs WooCommerce vs Magento Alternatives:

Here's a list of the best alternatives to create a an online eCommerce website:

BigCommerce vs Shopify vs WooCommerce vs Magento Final Word

However, to make the right decision, be sure to evaluate your business needs and tech knowledge before you move ahead. Bear in mind, you can effortlessly change your eCommerce platform if you feel that your business needs another set of features to excel. Each platform is meant for different level and type of investment and budget you are planning.

Try Shopify for Free


Which platform is the best for beginners?

Shopify is often considered the best for beginners due to its user-friendly interface and ease of setup. BigCommerce is also fairly easy to use, but Shopify is generally considered the most beginner-friendly.

Which platform is the most customizable?

WooCommerce and Magento are the most customizable platforms. Being open-source, they allow for extensive modifications and additions through plugins and coding.

Which platform is the best for SEO?

BigCommerce and WooCommerce are both well-regarded for SEO. With proper configuration and the use of plugins, WooCommerce can be particularly strong in SEO.

How does the pricing compare among these platforms?

WooCommerce itself is free, but you will need to pay for hosting, domain, and possibly some plugins. Shopify and BigCommerce have monthly fees. Magento’s Community Edition is free, but you might incur high development costs. Magento Commerce Edition is costly and aimed at large businesses.

Is it possible to migrate my store from one platform to another?

Yes, it is possible to migrate your store between these platforms, but the process can be complex. It is advisable to consult an expert or use specialized migration tools to ensure data integrity.

Which platform is the most scalable for growing businesses?

Magento and BigCommerce are known for high scalability and are suitable for large-scale ecommerce operations. Shopify is also scalable but might require the use of more apps as your business grows.

Which platform offers the best customer support?

Shopify and BigCommerce offer strong customer support. Magento’s Community Edition doesn’t come with customer support, while WooCommerce support is primarily community-driven.

Can I sell both physical and digital products on these platforms?

Can I sell both physical and digital products on these platforms?

Which platform offers the best mobile responsiveness?

All four platforms offer mobile-responsive themes. However, Shopify and BigCommerce often receive high praise for the quality of their mobile-responsive templates.

Which platform is best for international selling?

Shopify and BigCommerce are both excellent for international selling as they offer multiple currency support and international payment gateways. Magento also supports multi-language and multi-currency features.

That’s all for now:

If you've read our BigCommerce vs Shopify vs WooCommerce vs Magento comparison up to here, we are grateful. Remember always to keep abreast of the latest developments on website builders, eCommerce, and other BigCommerce vs Shopify vs WooCommerce vs Magento alternative comparison articles, such as the ones below;

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